Improved Booking Optimizes Operations for Any Crematory
As the need for cremations is rising, it's more important than ever to optimize your crematory to improve your support for the community. According to the National Funeral Directors Association 2020 Cremation and Burial Report, it's expected that COVID-19 will be responsible for another 200,000 deaths throughout 2021, but crematories have limited a...
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Digital Divide? How Technology Can Revolutionize Your Cemetery Business
Papers getting lost on desks. Updates being overlooked. Mistakes made due to poor handwriting. All are unacceptable in the cemetery business. And yet, unfortunately, they can happen. Reducing those errors, however, is possible by using technology. Implementing digital transformation tools for your grounds and service management (GSM) team could be ...
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Tech at the Front Lines: How Technology can Address Changing Consumer Needs
Safety, convenience, and affordability: almost a year into the COVID-19 pandemic, these timeless values have translated into crucial necessities. Throughout the last year, we have seen fundamental shifts in consumer behavior that have changed the way customers and businesses interact. Many of these changes will likely continue to be with us long af...
Building the Bridge to Change: How Mindful People Management Can Improve the Process of Change
Change. Like death and taxes, it's a constant. There are variety junkies (like myself) who crave change and those who will move mountains to avoid it. How many times have you heard someone say something like… "but I've always done it this way – it works fine as it is!"? ("Argue for your limitations and, sure enough, they're yours." – Richard Bach.)...
The Cloud: What, Why, and How?
Many business owners approach the Internet and its options with a touch of uncertainty. We've all heard of "the cloud," but what exactly is it, and why should you trust your important business data to a place that you can't see or touch? If you are in need of a safe, secure, and highly accessible location for your cemetery or funeral home's data, t...
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New Year, New Start. Five Things You Can Do NOW to Energize your Business for 2021
Essential. Vital. Connected. While those words have always held true for the funeral industry, clearly, they were all a bit more challenging to realize in 2020. But the new year presents new opportunities to remain essential, vital, and connected and, in the process, energize your business. The pandemic has made us react to what happened. But...
Who is Buried in Your Cemetery?
Most cemeteries, even small ones, have someone of interest buried on site. Maybe it's a local poet. Maybe it's a war hero. Maybe it's a famous celebrity. However, if no one knows that individual is buried in your cemetery, then you're less likely to receive visitors such as cemetery tourists, historians, or distant relatives. Cemetery mapping can c...
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Shifting the Status Quo: Disruption Leads to Opportunities in Industry
The only thing good about 2020 is it's coming to an end. Right? Actually, taken in perspective, it could also be considered the year of opportunities. This year, the death care industry was completely consumed with navigating the new normal brought on by the pandemic. In addition to dealing with caring for the dead, there were new protocols to lear...
Before and After: Using CRM Tools for Aftercare Services
"People will forget what you said. They will forget what you did. But they will never forget how you made them feel." Those words from the late great American poet Maya Angelou were likely not made in the context of customer service, but they hold true nonetheless. It's especially true in the funeral profession, where funeral directors have the opp...
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Cemetery Maps for Walking Tours, Remembrance Events, and Cemetery Tourism
When we think of tourism, we think of crowded beaches, bustling cities, and stunning vistas; we do not always think of cemeteries. The concept of tourism centers on the element of fun. Cemeteries hold the complete opposite sentiment, and yet, cemetery tourism is on the rise. Because of this fact, cemeteries are seeking new ways to support their ope...
Going Byond: How Technology Can Enhance Celebrations of Life
Moments that matter—weddings, births, anniversaries. We spend days, weeks, months planning for them to preserve the memories beyond the events themselves. But funerals—or celebrations of amazing lives lived—are often planned in a short transactional timeframe, fraught with emotional stress and fresh grief. Sometimes, due to the rush and immediacy o...
The 'Technology Equalizer': Pandemic Precipitates Cemetery’s Digital Transformation
If there is one catchphrase to encompass 2020, it's the "new normal." Most businesses have had to navigate unprecedented challenges in the face of a global pandemic. That includes cemeteries. While cemeteries can be excellent places for the public to socially distance safely, the challenges cemetery operators face are very real. Some cemeteries, pe...
Celebrations of Life: 5 Tips for Delivering Flawless Events
There's big change brewing in the death care industry: families want to put the "fun" in funerals—many families are replacing traditional funerals with celebration-of-life memorial services. How can your funeral home deliver a flawless, memorable event, and why is that so important? This blog provides five tips to help make sure celebrations run sm...
Flying the Drone: New Technologies in Cemetery Mapping
Not very long ago, if you wanted to know where a particular person was buried, you had to look through paper records kept onsite at the cemetery. Hand-drawn maps were eventually replaced by searchable online maps, which were often updated and maintained by the public. These crowd-sourced maps were often incomplete or incorrect. However, with the av...
OpusXenta Named as UK Crematoria Portal Provider in Response to COVID-19 Pandemic
Swindon UK ― November 3, 2020 OpusXenta, the developer of the death care profession's premier online marketplace, announced their byondcloud solution was launched as the platform for the United Kingdom's national cremation booking and availability management portal. In response to COVID-19, The Deceased Management Advisory Group (DMAG) recommended ...
Digital Cemetery Mapping: Best Practices in Serving the Post-Pandemic Customer
As the ongoing global pandemic perpetuates a socially distanced "new normal," long-lasting changes in consumer preferences are emerging, including choices related to deathcare. Important activities that less than a year ago seemed firmly rooted in in-person interactions, such as car-buying, are now moving to the digital realm; as consumers become m...
Pandemic Paradigm: How COVID is Prompting a Tech Revolution
Months ago, pre-pandemic, when crowds were still gathering, I was invited to be a keynote speaker at a funeral service conference. I taped my speech ahead of time, and when I stepped up to the stage, I ran the video instead of speaking in person. WHY would he do that? many attendees, perhaps rightfully, wondered. My point was that the digital world...
Digital Cemetery Mapping Delivers Much More Than Customer Service
When we think of cemetery maps, the first thing that usually comes to mind is a small printed map given to visitors, helping them navigate their way to a service, monument, or burial site. While pocket maps are helpful, digital cemetery mapping as part of a robust cemetery software solution is becoming an indispensable tool that delivers business b...
Groundbreaking: Mapping the Cemetery of the Future
Cemeteries are focused on the past by their very nature. But what will the cemeteries of the future look like? How will we be honoring and remembering the dead in 10, 20, and 50 years? Just as the traditions and rituals around death change, so will the places where we lay the dead to rest. Cemetery mapping software has unlocked a world of opportuni...
How to Make a Cemetery Plotting Map
Cemetery mapping is a favorite phrase these days – but what does it mean for you and your business? There is no doubt that having a digitally mapped cemetery will help your business manage inventory and provide much-needed guidance to visitors, but where do you start when considering how to make a cemetery plot map? Moreover, what is the most pract...
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